collaboration

Reebok Fithub and Future in NYC

By Akela Moore

Talk about a comeback? Back in 2005 Adidas bought Reebok and since then Adidas has capitalized on its own collaborations with celebrities. And now Reebok has collaborated with hip-hop recording artist Future. Currently for his first collaboration, it debuted as only apparel. The Reebok Classic x Freebandz Capsule Collection made its way to stores back in the Fall and of course when New York City wants to debut its newest pre-grand opening for a brand, they call on one of hip hop’s biggest stars to host the exclusive event. (more…)

Gabrielle Union X NY & Company

By Amber Monaé

Gabrielle Union teams up with New York and Company for a Being Mary Jane inspired collection. Now that Gabby’s character has moved to New York City she has to show off a new style. I think this partnership makes perfect sense for Gabby and her TV persona’s brand. See more (more…)

Victoria Beckham is coming to Target

Image result for victoria beckham fashionI am way to excited to write the fashion slayer that is Victoria Beckham will be latest to collaborate with Target…Yes Target…hunty! I can finally own one of her dresses as they are very expensive and she seems to not believe in sample sales. (more…)