G-Shock 35th Anniversary Celebration

By Amber Monaé

Last Thursday, G-SHOCK kicked off their yearlong 35th anniversary celebration at the Theatre at Madison Square Garden with an exclusive press conference and product exhibition, followed by live performances by DJ Virgil Abloh and members of A$AP Mob, including A$AP Ferg and friends.  Of course, Once Upon A Red Carpet was in the building. 

The highly anticipated event began with a press conference featuring Casio President, Mr. Kazuhiro Kashio; and Founding Father of G-SHOCK, Mr. Kikuo Ibe as well as Kith founder Ronnie Fieg.

I felt like I was apart of an Apple conference the way the event took place. It was informative as well as innovative.

The Sapphire G-shock was introduced as the “Next Level” watch for the brand. Stay tune as it hasn’t been released to the public yet.

After the intimate conference it was time for the celebration and by then drones of people had arrived as y’all can see from the picture above.


Asap Ferg and Asap Rocky had the event lit while bringing out surprise guest T-pain (I’m still a fan)

I ended the night on a good note and with goodies.


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